Sekkisei Blue
Design and development of presentation materials for the introduction of SEKKISEI BLUE to the European market.
Context
Beauty Business Company sought to structure SEKKISEI BLUE’s brand expression for key players in the beauty market.
The challenge was to make a holistic approach to skincare — rooted in Japanese culture and based on skin balance — clear and accessible.
Mission accomplished
We designed and developed the full set of materials intended for European partners.
This involved clarifying, structuring and translating complex cultural concepts into a narrative that is both fluid and compelling.
Results
Clear and structured materials, enabling a strong understanding and adoption of the brand. A narrative designed to effectively support its rollout across the European market.
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