PYM-RAE
Creation of a press kit combining renewed storytelling and visual direction.
Press kitCopywritingDesign
Context
Pym-Rae sought a document capable of capturing its essence: a place with a distinctive energy, shaped by its landscape, its wild character and the vision of the Tesseron family.
Mission accomplished
We conceived a press kit as a journey through the estate, with a narrative expressing its atmosphere and an art direction highlighting its contrasts and depth. Writing and imagery were developed together to create an immersive reading experience.
Results
A distinctive, coherent and evocative document that immediately conveys the personality of the estate and the strength of its identity.
Next project